If you're talking about "Manufacturing Costs" this is based on the total costs of operating all your factories, divided by the total number of vehicles you are producing, plus the material costs of your vehicles.

So if you are producing less vehicles, then it will go up. Your new and idle factories would cause this number to go up. Etc. If you keep increasing your prices based on the manufacturing costs, you will sell less vehicles, thus you will produce less vehicles, and the manufacturing costs would go up.

It is safe to ignore this number if you can not grasp the concept. Instead, focus on pricing your vehicles just using the material costs and the suggested price.


Now, as for your company. What year is it? How much money are you losing? How many vehicle models do you have? Remember, factory lines not in use is a waste of money. Lower prices and expand branches until you have full production. Or produce more models. The key is to be producing and selling as many vehicles as possible for the greatest amount you can. You increase demand by lowering prices or expanding into new markets. Be it new geographical markets or new product markets.

Just be weary of economic depressions.

I'm in 1932, no war in my sector, I'm losing about 300k-1.1m per turn depending on taxes, sometimes I win 1m don't know why, I have 3 models in my primary marque and in my secondary (racing brand) one model and 2 branches. I'll try anyway what you say, lowering prices to about the material costs and expanding branches (I don't know where the suggested price is btw)

Thanks :)

Also remember 1932 is right in the middle of the Great Depression. So low sales are expected as the newspaper has warned you. You've got another 14 years to go before there is any sort of recovery.

Thanks! I forgot about that, that must be the issue :)