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Looks like we just have to hope that next years choice is better.
But I do agree... It is a mess and I don't like it either. The art style is the biggest culprit. I might have appreciated it way more with more details instead of going the minimalist route.
When I think "Steam," my mental image is those two art styles. They should have them up full-time TBH, with a rotating cast of artists doing various event and category pages.
People only raged because that character was loved. Step 1 of trolling is identify a thing people like. Step 2 is say that thing is bad. Step 3, lay back and collect the free jester points.
It could be a memory of somebody at Valve's of their gym teacher shouting at that ♥♥♥♥♥♥♥♥ billy shortly after he completed getting the class to launch the balloon thingy into the air in time with a gust of wind, but just how they remember it because they had a peanut allergy which they were having a reaction to.
It could even be something poultry-related.
Does it matter? What matters is time that Gaben shares with his big-breasted hos on his yacht.
Extreme examples for sure.
I guess whatever was chosen, there's always going be some people that like it and some people that don't (and probably some people that are 'meh'.)
I was looking at some of the old themes and papers last night, special themes are relatively new (2022?) and animated wall paper was a few years before that.
I realise what's gone appears to be the event element. Like the great steam holiday getaway, or the intergalactic summer sale. There's some great game art on some of the past sales even if they are static wall papers. They felt like 'an event'.
Obviously it's not helped by my dislike of the current art, but this sale feels really dialled in and low effort in comparison. I appreciate someone made this for Valve, but it feels like they could've just stuck any animated picture in of anything, there's nothing about it that says 'Summer' or even 'Valve sale'.
But hey, I appreciate someone else might really like it, even if I don't understand myself.