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The products wouldn't be on the store to purchase.
That's the point.
Put them back up, and disable credit card payment for those items.
The CC provider ToS say you can't sell offensive items through their system, and you can't display their name or logo next to such content.
The issue is not how Steam gets the money for the questionable content, but the fact that Steam gets money for the questionable content. Offering certain games on Steam alone is enough to enforce a cease and desist, no matter the payment method; Neither Visa nor Mastercard want to be held liable for the sale of (potentially) questionable content.
The items can't be on the store, at all, if Valve uses visa/mc or any other payment processor that has similar rules. That means "only accept with (thing) for adult games" still will not work.
Then put them on a different store. Make "Steam 2" with blackjack and hookers.
If people want it that badly, they are free to open their own store or shop at an adult store that has such adult "games".
Heck, they disabled Adult content for all of Germany seemingly overnight when their id requirements went into effect.
Surely blocking a payment method for certain games is easier than that. They are already accepting non-Visa/MC payment methods. Steam Wallet funds have been available for years.
It's because there's more to it than that. It's more about those payment methods being associated with a site that is selling certain content.
If Valve wants to set up an adult store, they can. If they don't, then maybe you should do it if you think it's such a great idea. That's the thing with idea-men, they always want to solve other people's problems and it doesn't matter if the solution is simple or difficult because the idea-man doesn't have to do any of the work. And when faced with the challenge to eat their own dog food, the idea-man is usually the first to decline, but can't imagine why anyone else would.
So what about it idea-man? Create the adult gaming store you think is such a great idea.Or do you admit that it's easy to say, but maybe not worth doing?
valve/MC have said they wont do any business with valve at all if they sell those games.
so even if Valve made a second store, Visa/MC would stop all business with valve, which would also include "steam 1"
Well, not exactly. This is one reason why companies spin business units or products off into their own companies to provide that sort of insulation. So we're talking about two separate companies with their own merchant accounts etc. No reason for Valve to run operate an adult gaming site directly, or use the Steam brand for it.
However, if Valve wanted to do any of that they would, but they likely don't. So the major point is if everyone who thinks all their solutions are brilliant, "open another store, use store credit" are such great ideas, they should give it a whirl. The reality is for them, the idea is only good if someone else is doing it and they can sit on their biscuit never having to risk it.
Free Market baby, Yeah!