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removing fair critique on the other hand will only harm you on the long run, because thats how we all learn, and proving that you can grow is a good public sign. and Hi =)
A very important thing talk to your customers for a "would like to be" developer / critic / millionaire space coboy like me, it is brilliant.
The video doesn't even have to be all that polished. Some of the best videos I've seen is the author explaining the game while playing it. Can't get a true feel for the game from just screen shots alone. (by Game Coding Ninja) ... yeah Ill sort all this later and make it look cool... =)
OK if you have screenshots, that's good. If you have a video, even better. If your game has a good description you're moving up in the world. But if you have a playable demo that can make a HUGE difference.
So please, if you have a demo, that should be the FIRST THING listed in your game description. Too often I'll see a demo listed at the very bottom like it's an afterthought that you almost forgot. If you want people to actually experience your game and you're confident that it's a good experience, that should be the very first thing they encounter. (-user feedback!!!)
(edit) sorry but thats honesty, I like trolls =(
I was getting a very low number of pageviews, getting a little desperate, so I decided to take a risk and make an animated thumbnail. I was really worried that I'd get a lot of comments saying 'hate your annoying animation' :
https://steamhost.cn/steamcommunity_com/sharedfiles/filedetails/?id=93191839
Pageviews/day have gone up by about 60% since I changed it (was originally just the blueish boxart), no complaints and favourite-to-view ratio seems stable. When making it I increased the wipe speed, decreased the cycle rate and imposed a cycle count cap to reduce possible irritation to the eye. Still, hope it doesn't spark a competition to make the most eye-catching icon, we'd end up with screenfulls of cheap web advert style blinking spinning things.
I tried to do an animated .gif, but for some reason it came out corrupted when I tried to put it up on Steam (worked fine locally). Maybe I'm just doing it wrong, heh, I'm not really that knowledgable about the art side.
* Have your own website for your games/projects that you can promote and a place for people to visit for more info. Example ;) here's my own website: http://bladeofrage.com/
* Be active on some Community message-forums related to your type/genre of game (of course don't "spam" or break any rules of a forum).
* Make your Steam-Profile Public so people can view it and on your profile include links to your website/blog/etc... It's also another place you can mention some comments about your projects and such.
* On your Greenlight page, in the voting area, there's an option to post about your submission to Facebook, Digg, Reddit, Twitter (you can copy one of the the link-urls and paste it into a regular browser if it doesn't work directly from the Steam-client).
* Reply to some of the comments on your Greenlight pages (obvious trolling / insults / swearing type comments I usually just delete though), let people know you are receptive and friendly to them and welcome their feedback and/or support. Even "negatitve" comments can give you a chance to reply to any criticism or concerns, explain your side of things to clear-the-air a bit or to address some misunderstandings. Even when replying to negative comments, try to have your replies thoughtful, friendly and civil though (don't get into arguments with trolls).